Unternehmenstyp

Großunternehmen


Branche

Luxuswaren / Mode


Standort

30 Avenue Montaigne, Paris

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The Velvet Savoir-Faire

At #Dior, our creations are the result of supreme savoir-faire.
An eternal icon of the #NewLook, and symbol of #ChristianDior’s very first haute couture collection in 1947, the #DiorBarJacket gets a virtuoso reinterpretation in heavy-gauge knit for #DiorAW20 by #MariaGraziaChiuri. Translating such a sculptural garment from a traditional woven fabric into knit presented a #DiorSavoirFaire technical challenge that required no fewer than four prototypes in order to correctly recapture the allure of the original, with each finalized piece necessitating a production process involving 2.5 hours of machine knitting followed by four hours of hand linking.

The best #DiorSavoirFaire is called upon to make it, as seams are meticulously linked by hand instead of sewn and its signature buttons are now covered in a corresponding jersey knit, for a sleek and ultra-modern result rooted in tradition.

The Lady D-Lite was also reinvented in a new velvet version. Adorned with this soft, plush fabric, it features a tone-on-tone cannage motif, enhanced by the use of deep shades, resulting in a uniquely vibrant signature piece that provides an instantly distinctive allure.

We are proud of our creative legacy.
#DreamInDior

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