We are Emma – The Sleep Company. Founded in 2015 from our CEOs Dennis Schmoltzi and Manuel Müller Emma is the world's leading B2C sleep brand and one of Europe's fastest growing start-ups within the last years. Our revenue grew by 59% in 2021 to €645 million compared to the previous year. We are active in more than 30 countries around the globe. The key to our success are our +850 Emmies in our five international hubs in Frankfurt, Lisbon, Shanghai, Manila, and Mexico City.
Our core product is the Emma® Bed-in-a-Box, which is currently available in over 30 countries. The company contains the Emma® and Dunlopillo brands (brand rights: Germany and Austria). Customers can purchase the mattresses both via multiple digital touchpoints and offline in around 3,000 partner stores. Our successful omnichannel strategy is enabled by partnerships with several retailers. In addition, we develop smart technologies around our products to optimize our customers' sleep.
Our aim is to make a positive impact on people’s lives everywhere by enhancing their sleep. To awaken people to the full potential of sleep. One night at a time.