We all have adverts or slogans that stick in our minds... and that means a creative director somewhere has done their job properly! A key role within communications agencies, they offer their creative vision and oversee teams.

Fun fact
Diamonds are neither rarer nor more valuable than rubies or sapphires. So why are they so much more expensive? Genius advertisers spent the 20th century running campaigns to create the impression that diamonds = love = eternity, and that the bigger the diamond, the stronger the love! And it clearly worked. Well done, creative directors!
Hard skills
Soft skills
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