Discover BYREDO
BYREDO is a European luxury brand founded in Stockholm in 2006 by Ben Gorham, with an ambition to translate memories and emotions into products and experiences. Our creativity is led by emotions, expressing a limitless brand universe.
We are reinventing the world of luxury through a new approach, by connecting with people. This reinvention comes in categories and products of various forms, embodying the power of self-expression - from iconic Fragrance to vibrant Makeup or unexpected Byproduct.
More about Ben Gorham:
A native Swede, Ben Gorham grew up in Toronto, New York, and Stockholm. He graduated from Stockholm’s Institute of Art with a degree in Fine Arts, but a chance meeting with perfumer Pierre Wulff convinced him that he’d rather create fragrances than paintings. With no formal training in the field, Gorham sought out the services of world-renowned perfumers Olivia Giacobetti and Jerôme Epinette.
Born from memories and a desire to trigger emotions, BYREDO fragrances such as Bal d’Afrique and Gypsy Water have gained cult followings around the world. BYREDO has pivoted into category extensions in Makeup, Leather goods, and Accessories. As an outsider in the beauty industry, Ben is somewhat of an anomaly and has been recognized for his unique portrayal of beauty and connection to fashion and art.
How is it working with them?
Deep dive into their world
Meet Charlotte, Head of People EMEA.
Meet Noémie, Junior Product Manager [Makeup] within the Beauty Development Team.
Meet Katya, Demand Planning Assistant.
Creation year
2006
Gender parity
27%
73%
International presence
39 countries
Average age of employees
33 years
Values
Ensuring Inclusion & Diversity • Celebrating Differences & Individuality. • Ensuring Team Spirit & Cohesion • Nurturing Creativity & Imagination
Their CSR commitments
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We created a long-lasting inclusive and diverse culture.
We definitely put sustainability at the core of our product development strategy.
We are empowering our Teams on CSR through LinkedIn Learning and conferences from external experts.