We show the world what people want

Company type

Large company


Management Consulting


Chicago, US

Discover NielsenIQ

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NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2021, NIQ acquired Data Impact, supercharging the organization's omnichannel service with a hypergranular view of banner and store-level e-commerce insights. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. 

NIQ, is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population. For more information, visit

How is it working with them? 

Deep dive into their world

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NIQ - The Full View

  • Creation year


  • Gender parity



  • International presence

    100 countries

  • Values

    Client obsessed • Driven to win • Accountable for results • Committed to integrity

Their CSR commitments

Already 2 actions completed 💚

  • In 2022, NIQ launched its first annual volunteer day, People & Planet Day.

  • NIQ is proud to take the first step towards our commitment to decarbonization

The NielsenIQ ecosystem

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